SEO Case Study: Attorney Website

The client is a license restoration attorney providing legal assistance to people in the greater Philadephia area. We built this SEO optimized attorney website specifically for his business to capture organic traffic for the search term "license restoration pa".

license-restoration-pa
Location: Delaware County, Pennsylvania.
Website: http://licenserestorationpa.com
Technology: WordPress Attorney Website, SEO

By properly optimizing this attorney microsite, we exposed it to search engine crawlers that quickly picked up the search term "license restoration pa" and expedited the site's appearance on Google's first page within a few short months.

After only three months of Full SEO Service provided by Foamers, this new license restoration website exhibited the following stats:

  • Update (1/01/2020): Our Attorney site now ranks #1 on Google for 'license resotration pa'. Result!!
  • The site moved up 498 spots on Google search results
  • This site moved up 589 spots on Bing search results
  • In November, 2014, the website reached spots 11-20 on Google's SERP (search engine results page), which is the second page of any Google query.
  • By the latter half of December and into January, 2015, this attorney's license restoration site had achieved spots 4 to 10 on Google's SERP.
  • Unique Visitors - Before Service: 0 per month
  • Unique Visitors - Three Months Later: 125 per month
  • Global and local searches for the attorney's website increased 14 percent as well

Search Engine Rankings - Before Service

Keyword Google
license restoration pa not found
license restoration not found

Search Engine Rankings - Three Months Later

Updated (01/01/2020):

Keyword Google
license restoration pa 8
license restoration 10

The importance of ranking on Google's SERP cannot be emphasized enough. For example, sites that rank on page one, or within the first ten results receive nearly 90 percent of all traffic. Sites on page two of a Google query typically receive about five percent of click-through visits. More conversions naturally occur when a local website consistently receives large amounts of local traffic.