The success of a website is far more dependent upon performance than it is on looks and appearance, although design certainly has an impact on performance. Being able to use analytics programs proficiently will make a designer more effective and more valuable to clients. In this post we’ll feature tutorials and articles from across the web that will show you how to improve in this area. The resources in this post focus on Google Analytics and Google Website Optimizer, two of the most popular tools of the trade. However, there are many other tools and programs that can be used for these purposes, and while the specific steps of some of these tutorials may not apply outside of Google’s products, the principles will. Educating Web ...

Article source: Vandelay Design Blog.