April 2008

Making your own template customizations is easy we can help you by providing the tools needed in doing this through comprehensive template editing tutorials and articles such as these. Yet we are aware that running your small business is foremost in your mind.

Consequently we can help you focus on that. Our basic template customizations package is very affordable. In addition we will plan and consult with you every step of the way to determine what your website needs. Our template customizations are always delivered on time and we make sure that you have the most standards complient web sites possible. In this article we will teach you a number basic HTML rules that you may very easily apply to change or update the look and feel of anyone of these website templates.

Are you a beginner struggling to learn basic HTML? Or maybe you have a template that you want to make changes too, but you are not sure how to proceed, well this article is just for you. Many people are put off building their own website or changing templates because they think that learning HTML very difficult. Nothing could be further from the truth.

Others also believe that creating your own website means purchasing expensive software. Yes there are many different programs out there that can be used to create a website for you, but basically you can do it all for free if you are willing to spend a little time learning the basics of HTML.

All over the Internet you can find websites offering template that you can download to your computer and add your own content too. Some of these templates are better than others, but even if you do find a high quality template, you still need to know some basic HTML otherwise website will have exactly the same design as everyone else who downloaded that same template.

Like everything else in life learning basic html just requires the right information.

So many times I have been asked by visitors to my HTML for beginners website how do I make my words bold? Or how do I make my text bigger? Using simple tags before and after the text involved will do this.

Here are some more Basic HTML Tags to get you started: -

< *b>Types the text in bold.< */b> This tag will make your words appear bold.

< *i>This should be italicized.< */i> This will give your words an italic look.

< *u>Underline this text.< */u> This text will be underlined

< *hr /> This forms a horizontal line. ___________________

< *font color="######">Change color.Text here< */font> This will change the color of (1) word. This (######) should be placed with the code for the color you want to use. For example if you wanted your words to be red the signs would be replaced with #ff0000

So your code will now look like this and your text will be red < *font color="#ff0000">Change color.Text here< */font>

< *small>This should be in small.< */small> Make your text small

Combining Basic HTML Tags

Perhaps you may want to combine some of the basic HTML codes above. Lets say you want to make your text bold and italic. This is what your code will look like.

< *b>< *i>Text in bold and italic< */i>< */b>

Notice we have put both the bold tag < *b> and the italic tag < *i> together to give us our bold and italic text. These combinations can also be applied to color. If you would like to make your text underlined and green, this is how the tag should appear.

< *u>< *font color="#00ff00">Change color of 1 word.Text here< */font>< */u>

In all of the above code the * should be removed to make your code work correctly. The * is used to allow you to see the actual code but must be removed when placed on your site.

These are just some of the simple things you can do to change the look and feel of your website. To learn more why not check out some of the online basic HTML tutorials to get you started and in no time at all you will be past the basics of HTML and onto pro HTML coding.

About the Author
Basic HTML is not difficult to learn. Visit Web Monster at his brand new blog http://html-code-for-beginners.blogspot.com to learn more about basic HTML coding.

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There are now a myriad of platforms, applications and programs used in making our website templates dynamic. In addition to plain old HTML there are also CSS(Cascading Style Sheets), SSI(Server Side Includes) and PHP (Hypertext Preprocessor) just to name a few. In addition Flash animation is also used to accentuate the elegance of our Flash site templates. Making the decision to use our template customization services will definitely save you a lot of cost and effort however there is one other thing you’ll want to consider. And that is, which customization package should you choose? In other words should you go for a Flash based Website or is it more practical to stay with HTML? In the following article the author examines some of the pros and cons of using Flash vs HTML. For a more in-depth discussion on this particular matter see also - Top 10 things Flash developers don’t want you to hear

Flash-based sites have been a craze since the past few years, and as Adobe compiles more and more great features into Flash, we can only predict there will be more and more flash sites around the Internet. However, Flash based sites have been disputed to be bloated and unnecessary. Where exactly do we draw the line? Here’s a simple breakdown.

The good:

Interactivity
Flash’s Actionscript opens up a vast field of possibilities. Programmers and designers have used Flash to create interactive features ranging from very lively feedback forms to attractive Flash-based games. This whole new level of interactivity will always leave visitors coming back for more.

A standardized site
With Flash, you do not have to worry about cross-browser compatibility. No more woes over how a certain css code displays differently in Internet Explorer, Firefox and Opera. When you position your site elements in Flash, they will always appear as they are as long as the user has Flash Player installed.

Better expression through animation
In Flash, one can make use of its animating features to convey a message in a much more efficient and effective way. Flash is a lightweight option for animation because it is vector based (and hence smaller file sizes) as opposed to real “movie files” that are raster based and hence much larger in size.

The bad and the ugly:

The Flash player
People have to download the Flash player in advance before they can view Flash movies, so by using Flash your visitor range will decrease considerably because not everyone will be willing to download the Flash player just to view your site. You’ll also have to put in additional work in redirecting the user to the Flash download page if he or she doesn’t have the player installed.

Site optimization
If your content was presented in Flash, most search engines wouldn’t be able to index your content. Hence, you will not be able to rank well in search engines and there will be less traffic heading to your site.

Loading time
Users have to wait longer than usual to load Flash content compared to regular text and images, and some visitors might just lose their patience and click the Back button. The longer your Flash takes to load, the more you risk losing visitors.

The best way to go is to use Flash only when you absolutely need the interactivity and motion that comes with it. Otherwise, use a mixture of Flash and HTML or use pure text if your site is purely to present simple textual and graphical information.

About the Author
About Design9x.com
With extensive experience Design9x a leading Professional Web Design Studio delivering high Quality and Affordable Web-based Solutions. Design9x specialize in Search Engine Optimization (SEO), Internet Marketing Website Development and Consulting to increase Traf

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In addition we gave you 5 already functioning examples of the ideal Web 2.0 designed site and introduced our Web 2.0 templates and how this new product category features all of these characteristics and more.

Further we entreated you to consider the convenience and practicality of obtaining professional template customization.

So why should your small business website design matter? In this article Louise Meers uncovers a number of reasons why fundamentally sound design principles like contrast, repetition, alignment and proximity are so instrumental to retaining new business.

Article: Flashing before your eyes is a fluro green background teamed with red writing, white borders, a cutesy cursor graphic and the promise of ten free CD’s. No, it’s not Christmas. It’s bad design. Let’s face it, in the day and age where people are more likely to search for your business online than pick up the Yellow Pages - design matters. But why?

The consumer will judge you
Type “badly designed websites” into Google and you will understand immediately. There are pages and pages on this subject citing some very worthy examples. A badly designed website can say a lot to the consumer about your business. Potential customers or clients may think a badly structured website means a badly structured business.

An unprofessional design could prove exactly that - the consumer may think your business is unprofessional or untrustworthy, especially if your website doesn’t exhibit clear authenticity. Consumer judgement can cost you. Not only could your website be shamed for employing bad design, but you will inevitably lose business as well.

Bad design is bad for business
Websites with bad design will lose hits. Online businesses with bad design will lose customers. Ever logged on to a website which was hard to navigate or was bad on the eyes? Chances are you closed it, frustrated because you couldn’t find what you were looking for. Now imagine how many times that website would have been closed because no one had the patience to find badly placed information or that elusive home button.

Or it could have been that the website was just a huge visual turn-off. Whatever the reason, it will not reflect highly on your business. Today’s average person doesn’t have the time or the patience to decipher his or her way through a poor layout. Most likely they will take their business elsewhere.

So how do I know if it’s good?
Good website design is intuitive - it knows where the user wants to go and allows them to get there with ease. It has accessibility for all groups. It’s inoffensive both visually and in content. But most importantly, it doesn’t get in the way of you selling your product.

Graphic designer Robin Williams says contrast, repetition, alignment and proximity are crucial to any good design:

Contrast: website content needs to be distinct and shouldn’t just blend into the background. Professionals in the design industry are very aware and able in this area, creating websites for you that will meet your criteria, as well as that of your customers.

Repetition: like store design, where you place items is extremely important. For example, if your company logo is at the top of the page, it needs to be at the top on every page. Design professionals know exactly when and where to repeat important information on your website so that it will successfully promote your business.

Alignment: every element on the page should be there for a purpose. It can be tricky to figure out what information to include and how it should appear on your website. Again, this is where the professionals can really help.

Proximity: information that is similar should be grouped together, also like store design. This is good for organisation, and for business. Professionals can design a website for you that looks great and gets you those sales with cleverly placed text, graphics and links

Without the CRAP principle (bad acronym but good theory) and other design techniques that professionals incorporate into their work, a website will sink, not swim. There is a definite art to website design and getting contrast, repetition, alignment and proximity, as well as other essential design criteria, to all work harmoniously is no easy feat.

Okay, it does matter
Design matters because it’s going to positively promote your business and help you make those all-important sales. Don’t let your website end up on webpagesthatsuck.com and don’t let it drive potential customers and clients away. Leave it to the professionals who know exactly what is good for you and your business.

About the Author
Louise Meers is a guest writer and media advisor for Bergan Blue. She comes from a journalistic background while having a strong love for the web - a perfect combination for Bergan Blue, a small creative web development firm focused on bridging the gap between the online world of the web and the traditionally offline world of marketing.

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In a previous post, Top 10 Things Flash Developers Don’t Want You to Hear“, I discussed a number of reasons why I thought it might be wise to reconsider the whole idea of having an all Flash website. One of my biggest concerns had to do with Flash inhibiting Google’s ability to crawl the content. While I have never argued the possibility of making Flash content search engine friendly I do appose the notion that this is some how not even a problem nor that meeting all of these extra hurtles is worth the amount of time and extra money you’ll spend on optimizing Flash sites the right way vs plain old HTML. Notwithstanding in this article we will discuss a number of cases where it is actually practical to utilize this technology.

Article: When Use Flash? The following question is the sorest and the most disputable as for the usage of Flash. So, let us discuss how this technology is applicable for creating Flash sites. At first we have to define the purposes of a site, because they are to determine the choice of technology for creating the site. If your site is intended for selling some product or service, especially, if competition is intense, creating a Flash site is not cost-effective.

This is due to that reason that Flash is not indexed in full by search engines, that is why it will be just impossible or it will cost big money to make these sites occupy the first positions by specific keywords. In such a case an html site is much better suited. Therefore, a Flash Internet shop selling lots of various products is nonsense and rival non-Flash sites with correct search engine optimization will easily overcome regarding the traffic and hence regarding the volume of sales.

Of course, there are Flash Internet shops which function effectively, but most often these are the shops selling specialized products and belonging to large and well-known companies, which do not need heavy advertising. For instance, there is the site adobe.com, which has the like narrow specialization of its products, and those who use their products, as a matter of fact, already know where to buy them.

There is one more type of sites, which offer users a specific product; these are promo-sites (sites designed to present some concrete product or service). There both Flash and html can be used. Again everything depends on the purposes. Let us assume that we want to advertise a new brand of a cellular telephone and we want to do it extremely elegantly. In such a case we need a Flash site, but only on condition that our Flash promo-site will have visitors, but they are evidently not going to come to us from search engines. That is why users are often stimulated to visit a promo-site from producers’ websites or by means of advertising.

This type of sites has a small life-cycle, because they are most often created to demonstrate new features of a definite product. Since new models are continually being created, the old promo websites lose their significance, that is why a website must get its visitors as much as possible interested. This can be achieved most impressively by creating a Flash promo website.

The following type of sites is a forum. The situation with forums is very similar to the situation with internet shops. If a forum does not belong to the company producing a specific product (such forums are very scarce) or it is not created for a very limited number of individuals, but created to attract as many people as possible, there is no need to create a Flash forum. This also concerns blogs.

I am not going to divide websites into groups, I will just do their very brief survey and say from my personal point of view where else it is appropriate to use Flash:

* Chats, because chats are often tied to definite resources and they do not need any additional promotion, and if it is an avatar chat, using Flash is the most suitable choice.
* Galleries, if this gallery belongs to one definite artist, has a small amount of text information and directed at a select circle of users.
* Business card site usually has minimum information content, most often there are the address of the company, contact information (telephone number) and some general information about the activities of the company, that is why original decoration made using Flash will be quite to the point.
* Online portfolio, because this will give an opportunity to make its appearance very bright and make it more dynamic and interesting.
* Guestbooks can also be made with the help of Flash.

I have listed the main things, but there are many more hybrid websites, which combine in themselves various features. The major point to be taken into consideration here is the following: if you want to attract a lot visitors to your resources (especially if your website is developed for selling some products or services) sparing the expenses or completely avoiding them, it is better to make such websites without using Flash or using Flash partially (use html for all text information and Flash for some elements).

Anyway, whatever your website’s purpose is - portfolio, gallery, business website, ecommerce shop, etc. - it is not necessary to order custom web design and hire a flash programmer. There are much simpler and modern solutions nowadays. I am talking about Flash Templates and Flash CMS templates. They are pre-made Flash web pages that require making additional changes to suit your needs and preferences. As a rule, flash web templates are easy-to-use, suitable both for newbies and professionals, and allow launching a website in no time. I recommend a large gallery of Flash web templates at FlashMint.

About the Author
Trenty Fox - Marketing Assistant at FlashMint.com. FlashMint is a leader in an industry which offers Flash Web Templates with high-grade graphics, thought-out structure, remarkable flash and sound effects.

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